Back to Blog
Google search image6/20/2023 “My lab has been working on the issue of bias in search results for a while, and we wondered if this CEO image search bias had only been fixed on the surface,” said senior author Chirag Shah, a UW associate professor in the Information School. In the paper, the researchers propose three potential solutions to this issue. But when the team added another search term - for example, “CEO + United States” - the image search returned fewer photos of cis-female presenting people. A search for an occupation, such as “CEO,” yielded results with a ratio of cis-male and cis-female presenting people that matches the current statistics. The researchers showed that for four major search engines from around the world, including Google, this bias is only partially fixed, according to a paper presented in February at the AAAI Conference of Artificial Intelligence. Since then, Google has claimed to have fixed this issue.Ī different UW team recently investigated the company’s veracity. For example, a search about a certain profession, “truck driver” for instance, should yield images that show us a representative smattering of people who drive trucks for a living.īut in 2015, University of Washington researchers found that when searching for a variety of occupations - including “CEO” - women were significantly underrepresented in the image results, and that these results can change searchers’ worldviews. ![]() We use Google’s image search to help us understand the world around us. But when UW researchers added another search term - for example, “CEO United States” - the image search returned fewer photos of cis-female presenting people. ![]() A search for an occupation, such as “CEO,” yielded results with a ratio of cis-male and cis-female presenting people that match the current statistics. Image search results in Google still reflect gender bias.
0 Comments
Read More
Leave a Reply. |